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Domain Rank Overview (Legacy)

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Note that the structure of DataForSEO Labs API requests and responses was updated on 2022-03-19. However, we will continue supporting the legacy version documented here. You can review the documentation of the new version by this link.

 
This endpoint will provide you with ranking and traffic data from organic and paid search for the specified domain. You will be able to review the domain ranking distribution in SERPs as well as estimated monthly traffic volume for both organic and paid results.

Instead of ‘login’ and ‘password’ use your credentials from https://app.dataforseo.com/api-access

<?php
// You can download this file from here https://cdn.dataforseo.com/v3/examples/php/php_RestClient.zip
require('RestClient.php');
$api_url = 'https://api.dataforseo.com/';
// Instead of 'login' and 'password' use your credentials from https://app.dataforseo.com/api-access
$client = new RestClient($api_url, null, 'login', 'password');

$post_array = array();
// simple way to set a task
$post_array[] = array(
   "target" => "dataforseo.com",
   "language_name" => "English",
   "location_code" => 2840
);
try {
   // POST /v3/dataforseo_labs/domain_rank_overview/live
   $result = $client->post('/v3/dataforseo_labs/domain_rank_overview/live', $post_array);
   print_r($result);
   // do something with post result
} catch (RestClientException $e) {
   echo "\n";
   print "HTTP code: {$e->getHttpCode()}\n";
   print "Error code: {$e->getCode()}\n";
   print "Message: {$e->getMessage()}\n";
   print  $e->getTraceAsString();
   echo "\n";
}
$client = null;
?>

The above command returns JSON structured like this:

{
  "version": "0.1.20210601",
  "status_code": 20000,
  "status_message": "Ok.",
  "time": "0.2826 sec.",
  "cost": 0.0101,
  "tasks_count": 1,
  "tasks_error": 0,
  "tasks": [
    {
      "id": "06071243-1535-0159-0000-80f0b5e8c549",
      "status_code": 20000,
      "status_message": "Ok.",
      "time": "0.1038 sec.",
      "cost": 0.0101,
      "result_count": 1,
      "path": [
        "v3",
        "dataforseo_labs",
        "domain_rank_overview",
        "live"
      ],
      "data": {
        "api": "dataforseo_labs",
        "function": "domain_rank_overview",
        "target": "google.com",
        "language_name": "English",
        "location_code": 2840
      },
      "result": [
        {
          "target": "google.com",
          "location_code": 2840,
          "language_code": "en",
          "total_count": 1,
          "items_count": 1,
          "items": [
            {
              "location_code": 2840,
              "language_code": "en",
              "metrics": {
                "organic": {
                  "pos_1": 1091137,
                  "pos_2_3": 1149523,
                  "pos_4_10": 4736971,
                  "pos_11_20": 8249202,
                  "pos_21_30": 7983362,
                  "pos_31_40": 7875917,
                  "pos_41_50": 8006319,
                  "pos_51_60": 8215042,
                  "pos_61_70": 9123276,
                  "pos_71_80": 10598364,
                  "pos_81_90": 12749220,
                  "pos_91_100": 25133680,
                  "etv": 2211016491.3572583,
                  "impressions_etv": 74753180.14122418,
                  "count": 104912061,
                  "estimated_paid_traffic_cost": 2707966191.546365,
                  "is_new": 84389909,
                  "is_up": 8844596,
                  "is_down": 9420728,
                  "is_lost": 40739069
                },
                "paid": {
                  "pos_1": 6949,
                  "pos_2_3": 2149,
                  "pos_4_10": 443,
                  "pos_11_20": 0,
                  "pos_21_30": 0,
                  "pos_31_40": 0,
                  "pos_41_50": 0,
                  "pos_51_60": 0,
                  "pos_61_70": 0,
                  "pos_71_80": 0,
                  "pos_81_90": 0,
                  "pos_91_100": 0,
                  "etv": 1440138.646,
                  "impressions_etv": 250183.1124899999,
                  "count": 9541,
                  "estimated_paid_traffic_cost": 3157529.8035289557,
                  "is_new": 8215,
                  "is_up": 196,
                  "is_down": 138,
                  "is_lost": 7565
                }
              }
            }
          ]
        }
      ]
    }
  ]
}

All POST data should be sent in the JSON format (UTF-8 encoding). The task setting is done using the POST method. When setting a task, you should send all task parameters in the task array of the generic POST array. You can send up to 2000 API calls per minute.

Below you will find a detailed description of the fields you can use for setting a task.

Description of the fields for setting a task:

Field name Type Description
target string domain
required field
the domain name of the target website
the domain should be specified without https:// and www.
location_name string full name of the location
optional field
if you use this field, you don’t need to specify location_code
you can receive the list of available locations with their location_name by making a separate request to the
https://api.dataforseo.com/v3/dataforseo_labs/locations_and_languages
ignore this field to get the results for all available locations
example:
United Kingdom
location_code integer location code
optional field
if you use this field, you don’t need to specify location_name
you can receive the list of available locations with their location_code by making a separate request to the
https://api.dataforseo.com/v3/dataforseo_labs/locations_and_languages
ignore this field to get the results for all available locations
example:
2840
language_name string full name of the language
optional field
if you use this field, you don’t need to specify language_code
you can receive the list of available languages with their language_name by making a separate request to the
https://api.dataforseo.com/v3/dataforseo_labs/locations_and_languages
ignore this field to get the results for all available languages
example:
English
language_code string language code
optional field
if you use this field, you don’t need to specify language_name
you can receive the list of available languages with their language_code by making a separate request to the
https://api.dataforseo.com/v3/dataforseo_labs/locations_and_languages
ignore this field to get the results for all available languages
example:
en
limit integer the maximum number of returned results for domain
optional field
default value: 100
maximum value: 1000
offset integer offset in the results array of returned items
optional field
default value: 0
if you specify the 10 value, the first ten items in the results array will be omitted and the data will be provided for the successive items
tag string user-defined task identifier
optional field
the character limit is 255
you can use this parameter to identify the task and match it with the result
you will find the specified tag value in the data object of the response

As a response of the API server, you will receive JSON-encoded data containing a tasks array with the information specific to the set tasks.

Description of the fields in the results array:

Field name Type Description
version string the current version of the API
status_code integer general status code
you can find the full list of the response codes here
Note: we strongly recommend designing a necessary system for handling related exceptional or error conditions
status_message string general informational message
you can find the full list of general informational messages here
time string execution time, seconds
cost float total tasks cost, USD
tasks_count integer the number of tasks in the tasks array
tasks_error integer the number of tasks in the tasks array returned with an error
tasks array array of tasks
        id string task identifier
unique task identifier in our system in the UUID format
        status_code integer status code of the task
generated by DataForSEO; can be within the following range: 10000-60000
you can find the full list of the response codes here
        status_message string informational message of the task
you can find the full list of general informational messages here
        time string execution time, seconds
        cost float cost of the task, USD
        result_count integer number of elements in the result array
        path array URL path
        data object contains the same parameters that you specified in the POST request
        result array array of results
            target string target domain in a POST array
            location_code integer location code in a POST array
            language_code string language code in a POST array
            total_count integer total amount of results in our database relevant to your request
            items_count integer the number of results returned in the items array
            items array contains ranking and traffic data
                metrics object ranking data relevant to the specified domain
                    organic object ranking and traffic data from organic search
                        pos_1 integer number of organic SERPs where the domain ranks #1
                        pos_2_3 integer number of organic SERPs where the domain ranks #2-3
                        pos_4_10 integer number of organic SERPs where the domain ranks #4-10
                        pos_11_20 integer number of organic SERPs where the domain ranks #11-20
                        pos_21_30 integer number of organic SERPs where the domain ranks #21-30
                        pos_31_40 integer number of organic SERPs where the domain ranks #31-40
                        pos_41_50 integer number of organic SERPs where the domain ranks #41-50
                        pos_51_60 integer number of organic SERPs where the domain ranks #51-60
                        pos_61_70 integer number of organic SERPs where the domain ranks #61-70
                        pos_71_80 integer number of organic SERPs where the domain ranks #71-80
                        pos_81_90 integer number of organic SERPs where the domain ranks #81-90
                        pos_91_100 integer number of organic SERPs where the domain ranks #91-100
                        etv float estimated traffic volume
estimated organic monthly traffic to the domain
calculated as the product of CTR (click-through-rate) and search volume values of all keywords the domain ranks for
learn more about how the metric is calculated in this help center article
                        impressions_etv float estimated traffic volume based on impressions
estimated organic monthly traffic to the domain
calculated as the product of CTR (click-through-rate) and impressions values of all keywords the domain ranks for
learn more about how the metric is calculated in this help center article
                        count integer total count of organic SERPs that contain the domain
                        estimated_paid_traffic_cost float estimated cost of converting organic search traffic into paid
represents the estimated monthly cost of running ads (USD) for all keywords that a domain ranks for
the metric is calculated as the product of organic etv and paid cpc values and indicates the cost of driving the estimated volume of monthly organic traffic through PPC advertising in Google Search
learn more about how the metric is calculated in this help center article
                        is_new integer number of new ranked elements
indicates how many new ranked elements were found for this domain
                        is_up integer rank went up
indicates how many ranked elements of this domain went up in Google Search
                        is_down integer rank went down
indicates how many ranked elements of this domain went down in Google Search
                        is_lost integer lost ranked elements
indicates how many ranked elements of this domain were previously presented in SERPs, but weren’t found during the last check
                    paid object ranking and traffic data from paid search
                        pos_1 integer number of paid SERPs where the domain ranks #1
                        pos_2_3 integer number of paid SERPs where the domain ranks #2-3
                        pos_4_10 integer number of paid SERPs where the domain ranks #4-10
                        pos_11_20 integer number of paid SERPs where the domain ranks #11-20
                        pos_21_30 integer number of paid SERPs where the domain ranks #21-30
                        pos_31_40 integer number of paid SERPs where the domain ranks #31-40
                        pos_41_50 integer number of paid SERPs where the domain ranks #41-50
                        pos_51_60 integer number of paid SERPs where the domain ranks #51-60
                        pos_61_70 integer number of paid SERPs where the domain ranks #61-70
                        pos_71_80 integer number of paid SERPs where the domain ranks #71-80
                        pos_81_90 integer number of paid SERPs where the domain ranks #81-90
                        pos_91_100 integer number of paid SERPs where the domain ranks #91-100
                        etv float estimated traffic volume
estimated paid monthly traffic to the domain
calculated as the product of CTR (click-through-rate) and search volume values of all keywords the domain ranks for
learn more about how the metric is calculated in this help center article
                        impressions_etv float estimated traffic volume based on impressions
estimated paid monthly traffic to the domain
calculated as the product of CTR (click-through-rate) and impressions values of all keywords the domain ranks for
learn more about how the metric is calculated in this help center article
                        count integer total count of paid SERPs that contain the domain
                        estimated_paid_traffic_cost float estimated cost of monthly search traffic
represents the estimated cost of paid monthly traffic (USD) based on etv and cpc values
learn more about how the metric is calculated in this help center article
                        is_new integer number of new ranked elements
indicates how many new ranked elements were found for this domain
                        is_up integer rank went up
indicates how many ranked elements of this domain went up in Google Search
                        is_down integer rank went down
indicates how many ranked elements of this domain went down in Google Search
                        is_lost integer lost ranked elements
indicates how many ranked elements of this domain were previously presented in SERPs, but weren’t found during the last check

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